Paolo Ferraris
Founder & Creative Director of Neoz Images & Visuals.
Specialized in Product Still Life photography.
My current specialization is the direct result of 15 years of professional experience. A journey that led me to explore visual communication through different specializations (corporate portraiture, fashion, interior architecture), which today represent my professional “heritage”.
This experience has been invaluable and is now distilled into a vertical approach that combines strategy, style, and technical skills, applied to still life photography and product video.
I am based in Pavia and Milan, and I work in “ship-to-shoot” mode for clients across Europe.
15 years of experience
Satisfied clients
15 years dedicated to visual communication
Neoz Images & Visuals was founded in 2010 to offer a solution to companies and professionals seeking a different, personalized, and “tailor-made” approach to visual communication; far removed from the massive, rushed content creation typical of assembly-line production.
My approach combines creative direction experience with a lean and adaptable operational structure.
This allows me to be a true strategic partner, not just a simple service provider.
I work in synergy with you from the very first meeting. My strategic vision is grounded in marketing and communication knowledge, essential for translating business objectives into effective aesthetic and stylistic choices.
My technical knowledge is supported by continuous training and has led me in the past to teach photography and post-production courses for professionals and amateurs.
My Background
A look at my professional journey
This is not just a simple archive, but the foundation of my method.
It is the 15-year journey that today constitutes my strategic advantage.
Still life photography is, in my opinion, one of the most technically challenging disciplines. Mastery in this field cannot be improvised: it is a harmony distilled from a rigorous path.
People photography, still useful today for “lived-in” products, accessories, and lifestyle shots, teaches how to work on a more emotional level, while interior design photography trains the eye on spaces and dimensions, fostering rigor in the representation of lines and volumes.
Working with such diverse companies and projects has provided not only this technical background and aesthetic sensitivity but also an understanding of strategic visual communication, beyond pure technique. A complete “toolkit” that is today entirely dedicated to my current specialization.
From here, you can explore a curated selection of those works, the foundation of my expertise today.
Training
Courses and continuous updates. Always.
My technical rigor stems from a solid academic background in computer science and feeds on continuous training with international professionals. I accept no compromises on the final result.
The certificates below are concrete proof of this: they come from one of the world’s largest and most influential product still life studios, and from the creators of Capture One Pro, the industry-standard software for studio capture and post-production.
Why choose me
A modern and collaborative approach
Constantly updated technical skills
I constantly update my skills and use the latest technologies in the digital workflow.
Results-oriented approach
Visual assets that communicate quality and “convert”, providing constant support to your business.
Client collaboration: we are partners!
have a collaborative and synergistic approach to content creation. We are partners for a common goal.
We are professionals, but we remain human
This is how I always approach collaboration with my clients. It is also a human relationship, where heart and mind play a fundamental role.
Passion for visual communication
I am genuinely passionate about my “craft” and I truly believe in the importance of visual communication.
Zero-Commute Private Studio
A dedicated studio very close to my home allows me to tackle any job quickly and with maximum efficiency, with a special focus on ecology.
Zero-Commute Studio, a space dedicated to your projects
